The slides below were created as a final project for the 2019 University of British Columbia Sauder School of Business Master of Management course "Fundamentals of Entrepreneurship" (BAEN 550) taught by Dr. Tamara Etmannski.

 

For our final project, my teammate, Clara, and I created a business idea which is a wireless-enabled wearable technology that will aid blood circulation around the ankle area in a natural way, and the product is called Orbit. We conducted primary and secondary research, identified the market size, looked into competitions and substitutions, estimated financial projections, and discussed potential risks.

​